Factors influencing parents' selection of International schools for their children [Text]
by Rarin Bhurayanontachai.
Type:
BookPublisher: 2002Edition: 1 st ed.Description: 149 p.; 30 cm. (Photocopy).ISBN: 9740418651.Subject(s): International Schools | Schools | Schools - Parents' selection | Social Sciences
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A thesis submitted in partial fulfillment of the requirements for the degree of Master in Management, College of Management Mahidol University, 2002. The research findings suggest that the most important factors influencing parents' selection of International Schools for their children were people, process, physical evidence, price, product, and place.