Let my people go surfing : the education of a reluctant businessman, including 10 more years of business unusual.
- New York : Penguin Books, 
- xiii, 258 p. : ill. (some col.) ; 25 cm
In his long-awaited memoir, Yvon Chouinard-legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.-shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian handyman to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, "Let My People Go Surfing" is the story of a man who brought doing good and having grand adventures into the heart of his business life-a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.
Businesspeople--United States--Biography. Social responsibility of business.